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Asda to open 10 new George concept stores this year
By Stephen Jones2026-02-26T11:40:00
Source: Asda
The concept, which stocks an expanded range of Asda’s George clothing and home lines, launched in Leeds and Hull last year as a replacement to the Asda Living brand
Asda is “accelerating” the rollout of its standalone George concept stores, with plans to open 10 new locations this year.
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