Borough Market has appointed Alistair Maddox as its new CEO, as the London food hotspot targets further growth.
Maddox, who has 20 years’ experience running some of the capital’s other top market locations, will begin his new role on 1 September.
He will replace former CEO Jane Swift who left the market in April.
Also joining alongside Maddox is Nicole Casey, who is returning as director of operations, to lead the day to day running of the market. Casey will work closely with the market’s now more than 100 traders, local community and partners.
It marks the culmination of a “rigorous selection process” by Borough Market’s board of trustees, who run the market as a charitable trust. The “strengthened leadership team” would continue to “champion” the market’s core values of sustainability, education and community, as it targets its next stage of growth, the board said.
“We’re thrilled to welcome Alistair and Nicole to Borough Market,” said Shane Holland, Borough Market chair of trustees.
“This is a strong, values-led team, perfectly placed to guide the market through our next strategic phase – to develop our position as a cultural and culinary landmark rooted in our charitable purpose.”
Maddox co-founded Broadway Market in Hackney in 2007 and was managing director for 10 years before becoming director of project development at Brixton Market in South London in 2018.
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He’s founded several hospitality projects, and was until recently client service director for the White City Place business development.
“Borough Market is more than just a collection of great food stalls, it’s a vibrant community supporting over 100 independent traders,” Maddox said.
“Having spent years running some of London’s top destinations like Broadway Market and Brixton Village, I’m honoured to lead a trusted institution that creates a platform for small businesses to thrive and champions sustainability and education. I’m excited to build on this legacy with the talented businesses and staff who make this place so special.”
Casey said: “I’m looking forward to working with our talented team and getting to know the diverse community that comes to shop, get expert tips and share a love of food at London’s oldest market. It’s such a unique place, and I’m excited to continue to honour its rich heritage while also being focused on the future development of Borough Market.”
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