
Diageo has appointed a new non-executive director with 35 years of international consumer goods experience.
Alex Keith joins the spirits group on 5 November.
Most recently, she served as chief executive officer of Procter & Gamble’s beauty business. During her tenure, Diageo said she “drove meaningful growth through innovation, portfolio development, strategic acquisitions and organisational transformation”.
Diageo added Keith also brough extensive international leadership experience across North America, Europe and Asia, with expertise spanning general management, consumer products, brand building, supply chain and enterprise leadership.
“She has a strong track record of building global brands, scaling complex businesses and creating long-term shareholder value through innovation, disciplined execution and portfolio strategy,” the Johnnie Walker owner said in a statement to the London Stock Exchange this morning.
Since 2020, Knight has served as a non-executive director of Thermo Fisher Scientific Inc, a major US-based life sciences company.
Subject to the approval of shareholders at the upcoming annual general meeting, Knight will join the board on 5 November 2026 and will become a member of the remuneration and nomination committees from the same date.
Diageo chairman John Manzoni said: “I am delighted Alex has agreed to join the Diageo board. She brings recent chief executive experience in the consumer goods industry, leading and transforming branded businesses, and shaping portfolios to respond to consumer trends, including in the US.
“We are looking forward to welcoming Alex to the board, as part of our continuing process to build out the expertise of the Diageo board to help drive the transformation and improved competitiveness of the business.”
Earlier this month, Diageo set out details for a $1.2bn restructuring plan as part of CEO Dave Lewis’ turnaround strategy.






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