
Hovis CEO Jon Jenkins has stepped down after three years at the company.
The fmcg industry veteran was appointed to the top job in 2022, having recently left his role as CEO for Müller UK & Ireland.
He was previously CEO for Allied Bakeries and UK & Ireland MD for Twinings, having held senior sales roles at Halewood International and Bulmers.
The executive board planned to maintain Hovis’s strategic direction and “continue delivering excellent service and quality products to retailers and consumers”, said Hovis. This will be done with oversight from non-executive director, Di Walker, who will assume chair of the Hovis board.
It comes after Hovis owner Endless LLP last month announced it had reached an agreement to sell the brand to Allied Bakeries owner Associated British Foods.
“I have thoroughly enjoyed my time at Hovis and would like to thank all our incredible colleagues across our bakeries, milling operation and distribution centres for their commitment and support over the last three years,” said Jenkins.
“I am really proud of what we have achieved and I look forward to seeing the business continue to prosper in the future.”
Endless managing partner Aidan Robson said: “I would like to thank Jon for his support and leadership over the last three years.
“Jon has helped navigate Hovis through an unprecedented period of raw material inflation and further developed the much-loved Hovis range of products and brand.
“Jon leaves with our thanks and best wishes.”





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