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Iceland Foods rebrands Bonus Card scheme in major new loyalty push
By Stephen Jones2025-08-27T10:55:00
Source: Iceland Foods
Iceland Foods has overhauled its loyalty programme, rebranding the Bonus Card as the Bonus Club while introducing enhanced monetary rewards and third-party partnerships
Iceland Foods has relaunched and rebranded its Iceland Bonus Card membership scheme, to kick off a major new push on loyalty.
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