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Iceland hails ‘life-saving’ partnership with CALM to break the stigma of suicide
By Stephen Jones2025-09-02T15:49:00
Source: Iceland Foods
During the two-year partnership Iceland’s charitable foundation has supported the rollout of CALM’s helpline and a new mental health first-aid course through fundraising and in-store awareness campaigns
Iceland has hailed a milestone in its ‘first of its kind’ charity partnership with suicide prevention charity Campaign Against Living Miserably (CALM).
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