JD.com’s Joybuy to open up to third-party sellers in marketplace model move

Joybuy Parcel in Warehouse

The full-category e-commerce site and app owned by China’s biggest retailer by revenue, JD.com, is planning to sell products it doesn’t own as stock, from both European and Chinese brands

Joybuy is readying to introduce third-party sellers to its online stores across Europe, The Grocer can reveal.

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