Kettle Chips is aiming to spice up the bagged snacks category with a range of boldly flavoured tortilla chips.
Built on a Mexican-style white corn masa base, Kettle Tortillas is available in a 140g sharing bag via Waitrose and Morrisons (rsp: £2.65/140g).
The HFSS-compliant snack is available in three variants. Mature Cheddar & Red Onion offers a combination of white corn, red quinoa, onion and herbs finished with mature cheddar and red onion seasoning. Sweet Chilli & Sour Cream features red pepper, pumpkin and brown linseeds, and a sour cream and chilli seasoning. Sea Salt & Black Pepper, meanwhile, is a mix of black beans, millet, brown linseeds and sunflower seeds, topped with sea salt and black pepper.
“We’re excited to announce the launch of the new Kettle Tortillas, which bring everything consumers love about our iconic hand-cooked potato chips to the tortilla category,” said Michael Inpong, chief marketing officer at Kettle owner Valeo Foods UK.
“Whether it’s Kettle’s bold crunch or real food ingredients, these are tortillas elevated to a gourmet level – perfect for dipping, sharing, or enjoying straight from the bag during those moments that deserve a little something extra.”
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