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Morrisons More Card hits one million users across franchise estate
By Alice Leader2026-07-28T15:18:00
The supermarket said the loyalty scheme was helping retailers build loyalty, increase visit frequency, and encourage repeat spend by offering shoppers the chance to earn points on everyday purchases
More than one million customers have used Morrisons’ More Card across its Daily franchise estate since the retailer made the loyalty scheme available to independent retailers last summer.
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