Morrisons scales back loyalty price More Card promotions

morrisons more card loyalty sign

Source: Morrisons

Morrisons has scaled back the use of More Card for promotions, bucking the growing trend of loyalty pricing as it fights to build footfall and basket spend.

Morrisons has scaled back the use of More Card for price and multibuy promotions, bucking the growing trend of loyalty pricing as it fights to build footfall and basket spend.

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