What's your favourite restaurant and why? The Seafood Restaurant in Padstow. I love that all the seafood is sourced locally and it's so fresh.

Healthy or junk food?

Definitely healthy. You can tell the difference in how you feel, but it's difficult when you have small children to contend with.

Have you ever complained about a meal? If the food is poor I will not go back again.

What would you request as your final meal? A meal cooked by my wife, a wonderful cook (of ready meals!).

Favourite tipple? I spend a lot of time in Portugal, so I'd have to say a vintage Port.

What would you rescue from your house if it was burning down? My golf clubs!

What are you reading at the moment? Dan Brown's Deception Point. A great page turner.

What gadgets do you carry?

An O2 Xda palm. It's great for getting e-mails as I am out the office quite a lot.

Last film you saw at the cinema and verdict? Over The Hedge with my daughter Molly. I enjoyed it more than she did.

Most embarrassing moment in your professional life?

A major customer was holding an away day for suppliers. Towards the end, a female requested a short interview on a video for the CEO. Let's just say it did not go as planned!

Rugby, football or cricket? Rugby. My local team is Hull FC. After a poor start they're heading for the Grand Final.

Motto in life? It's better to burn out than fade away.