Nestlé has launched launched two new Nescafé frothy coffee products – Nescafé Kit Kat White Flavour Latte and Nescafé Lion Flavour Mocha.
The co-branded coffee innovations (rsp: £1.85/7x20g) would bring together “some of the nation’s favourite confectionery brands with the beloved Nescafé coffee brand”, it said.
They were designed to “tap into the demand for tasty, delicious coffee at home”, it added.
Nescafé Kit Kat White Latte combined “the signature wafery sweetness of Kit Kat White with the taste of Nescafé coffee”.
Nescafé Lion Mocha, meanwhile, brought “the signature chocolatey flavour of Lion” to the brand’s frothy coffee offering.
It comes after Nestlé invested £28m at its factory in Dalston, Cumbria, to grow its capacity to produce frothy coffee sachets last year.
“Our Nestlé confectionery-inspired launches have been some of our most successful new product development in recent years, helping us bring hundreds of thousands of new shoppers into the coffee category,” said Ingrid Hayes, marketing director for Nescafé UK & Ireland.
“With Kit Kat White Latte and Lion Mocha, we’re building on that strong foundation, and with the investment we’ve made in our UK manufacturing, we’re well placed to keep bringing exciting new products to market. We’re looking forward to seeing consumers enjoy these latest additions.”
Ian Pipes, Dalston factory manager, added: “The investment last year has enabled advances in manufacturing processes, demonstrating our commitment to UK manufacturing. It’s improved efficiency and increased output, as well as enhancing recyclability.
“Together, these improvements are helping Nestlé meet consumer demand while making progress with our sustainability goals.”
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