Poundland £1

Source: The Grocer

Poundland refocused its offer around the £1 price point after the sale to Gordon Brothers last year

Poundland’s owner is reportedly exploring a sale of the discount chain just over a year after buying it.

Gordon Brothers is in talks with advisers over an auction process for the retailer, Sky News reported.

Advisers are expected to be appointed within days, though Gordon Brothers is said to be yet to make a final decision over a sale.

Gordon Brothers bought Poundland from Pepco Group for a nominal sum of £1 in June last year. The sale led to a restructure involving mass store closures.

About 150 stores had closed by January this year, leaving 650. The retailer also closed two distribution centres and shed 2,200 jobs, leaving it with 12,000 employees.

A trading update at the time revealed Poundland like-for-like sales were down 2.9% in the quarter to 28 December 2025, though its MD Barry Williams said it was “on the right track”. 

Following the sale last year, Poundland also embarked on a back-to-basics strategy of refocusing the retail offer around the £1 price point.

Poundland’s full accounts for the year to 29 September 2025 are overdue on Companies House.

A Poundland spokesman declined to comment on the possibility of a new sale process. “We’ve made very significant progress over the past year with a recovery plan that’s created simpler, better value for customers centred around thousands of items back at our iconic £1 price point.” he said.

Gordon Brothers was approached for comment.