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Premier drives footfall for retailers with scratchcard campaign
By Alice Leader2026-01-19T15:36:00
Customers can receive a ‘Chance to Win’ scratchcard with every qualifying purchase, which offers the opportunity to win cash prizes as well as product giveaways and promotional offers in partnership with Burger King
Premier is seeking to drive footfall for independent retailers through a scratchcard campaign that rewards shoppers with cash prizes and product giveaways.
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