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The Tesco Tuesdays scheme will allow Clubcard members to exchange 50p or more in vouchers for a Cineworld reward code, which doubles in value

Tesco has launched a new cinema tickets deal for its 24 million Clubcard households.

The Tesco Tuesdays scheme will allow Clubcard members to exchange 50p or more in vouchers for a Cineworld reward code, which doubles in value.

It means standard film tickets cost £2.50 in vouchers, or £5 in cash, with up to four tickets able to be purchased per booking.

Members can go onto the Clubcard section of the Tesco app or Clubcard website and exchange the minimum of 50p of vouchers for a Cineworld Reward Partner code at double the voucher value.

They then need to select the Tesco Tuesdays drop-down ticket option on the Cineworld website and exchange their code for tickets.

Only tickets for Tuesday screenings are eligible for the deal.

“Tuesday night can now be movie night every week for Tesco Clubcard members,” said Tesco group membership and loyalty director Shama Wilson.

“Whether you want to watch a spooky horror film in the run-up to Halloween or the big Christmas blockbuster – as long as you see it on Tuesday you can snap up a ticket at Cineworld for just £2.50 in Clubcard vouchers.”

Grainne Clarke, head of corporate sales & partnerships at Cineworld, said: “Tesco Tuesdays is the next step in our ongoing partnership with Tesco Clubcard. Over the past year we’ve worked closely together to strengthen that collaboration and find new ways to reward loyalty on both sides.

“This always-on offer gives Clubcard members £5 cinema tickets every Tuesday – a simple, rewarding way to enjoy the big screen for less.”