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Unilever unveils global social-first push for summer’s World Cup
By Daniel Selwood2026-05-27T11:21:00
Source: Unsplash/Fauzan Saari
The global campaign will see activity across more than 35 brands including Dove, Rexona/Degree and Lynx/Axe
Unilever has announced its biggest-ever sports partnership activation as official personal care sponsor of this summer’s FIFA World Cup, which will kick off on 11 June in North America.
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