Yeo Valley Organic has launched Toasted Muesli in the latest expansion to its cereals offer.
It comes in a Nuts & Seeds variant (rsp: £4/450g) which combines toasted organic British oats with almonds, pumpkin seeds, sunflower seeds and coconut flakes.
The brand said it offered a “modern take on traditional muesli” and had been launched to meet growing demand for breakfast products that combine taste, texture and nutritional benefits.
The line is high in fibre and contains no added sugar.
“Here at Yeo Valley Organic, we’ve always been big fans of breakfast, which is why we’re so excited to bring our new Toasted Muesli Nuts & Seeds to market,” said brand manager Molly Benbow. “Muesli is a category that has seen little innovation in recent years and has gained a reputation for being a bit uninspiring. We wanted to change that by creating a modern take on a breakfast classic.”
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