In this respect, we want to make very clear to readers the difference between Divine Chocolate's position and that of Green & Black's.
Divine Chocolate, the only Fairtrade chocolate company that is a third-owned by the farmers who supply the cocoa, has not and is not seeking any ownership relationship with a multinational business.
Our mission is to deliver as much benefit as possible to West African cocoa growers, by selling a popular and delicious chocolate here in the United Kingdom.
We will not and cannot do anything to jeopardise this mission.
Divine is a Fairtrade chocolate company, which through an entirely unrelated acquisition in which it was not involved has ended up with a very small stake being ultimately owned by a major multinational company. Green & Black's courted and secured a 100% buyout by a multi-national.
Ownership is about power and income. The Kuapa Kokoo farmers co-operative's 33% share in Divine Chocolate will continue to give them power in, and income from, Divine that is far more significant than any minority stakeholder would ever have.