Wrigley has named Oli Morton as its new UK sales director.

Morton, who joins from Mars UK where he was responsible for impulse routes to market for Mars chocolate, will oversee sales across Wrigley’s gum and confectionery brands including Skittles and Starburst.

He started his career at Molson Coors on its graduate programme before joining P&G. He then spent five years working for PepsiCo in both the grocery and wholesale divisions.