Asda World Cup 2026 food range

No comments

Asda is using the summer of football to push at-home ’fakeaway’ occasions, as evening and late-night kick-offs create a fresh opportunity to tempt shoppers away from pricier takeaways. With cost pressures still shaping how people spend, the retailer’s limited-edition range is built around easy, shareable and value-led options for sofa viewing – from a revamped Takeout Club deal to family-sized pasta bakes and even US, Mexico and Canadian-inspired crisps.

With the tournament set to deliver a nearly £3bn boost to retail, and football fans planning more frequent trips to the supermarket to plan for games, the opportunity is ample.

The line-up mixes novelty with practicality with interactive snacks like Chicken Wing Roulette, plus pizzas, loaded sides and football-themed crisps. Asda’s Takeout Club meal deal gives shoppers two pizzas, a side and a dip for £10. This, along with rollback pricing on larger mains, positions Asda as a cheaper alternative to delivery apps or pricey pub meals.

Matchday BBQ

asda world cup food (3)

‘Down the Wing’ Chicken Wing Roulette

£4/1.2kg

Heat-packed marinated chicken wing selection with Maple BBQ, Buffalo and Tex Mex as well as a fiery three-chilli Vindaloo wing.

asda world cup food (4)

Beer Belly Pork Slices

£4/710g

Pork belly slices marinated in a beer-flavour barbecue glaze, with a sachet of American style beer cheese.

asda world cup food (2)

‘Banger of the Match’ Pork Sausage Wheel

£4/684g

Sausage selection featuring three flavour varieties including Bacon & Canadian Maple Syrup, Fajita style and Double Cheese, with Gherkin & American Style Mustard.

Take Out Club sides

32(1)

Crispy Champion Chicken Strips

£3.50/200g

Cooked chicken breast strips with a seasoned breadcrumb coating.

Kickin’ Chicken Chunks

£3.50/200g

Cooked chicken breast chunks with added water in a hot and spicy breadcrumb coating.

Loaded Cheesy Fries

£3.50/300g

Potatoes topped with an extra mature cheddar and Monterey Jack cheese sauce with green jalapeños, and topped with grated extra mature cheddar, Monterey Jack, and mozzarella cheese.

Loaded Garlic Bread Potato Tots

£3.50/250g

Formed shredded seasoned potato, pre-fried in sunflower oil, topped with garlic butter and a parsley crumb.

Loaded Nacho Mac & Cheese

£3.50/300g

Macaroni pasta in a sauce made with a blend of extra mature cheddar cheese and Red Leicester cheese, topped with jalapeños, grated Red Leicester cheese and a nacho crumb.

Pizza

asda world cup food (1)

Meatballer Marinara

£4.75/485g

Pizza topped with a tomato sauce, beef and pork meatballs, mozzarella and cheddar cheeses, balsamic onion and Red Leicester cheese.

Kickin’ Nacho Chilli

£4.75/515g

Pizza topped with fajita spiced tomato sauce, mozzarella and cheddar cheeses, spiced beef, lime crème fraîche drizzle, tomato salsa, Red Leicester cheese, jalapeños and tortilla chips.

asda WORLD CUP PIZZA