Ready meals 2025: ‘Big nights in’ push posher meal sales up

charlie bighams

Brands and retailers are battling it out for share of lucrative ‘big night in’ occasions with a growing roster of posh, posher and poshest NPD

In ready meals, brands and retailers are battling it out for share of lucrative ‘big night in’ occasions with a growing roster of posh, posher and poshest NPD.

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