Samantha Lyster
- Analysis & Features
Food & Drink Expo: Sauce for the goose
With inspiration to be drawn from its speakers and suppliers, this year’s Food & Drink Expo is all about helping you think big.
- News
Focus On Cakes & Biscuits: Let them eat biscuits
Own label is having its cake and eating it, but in the biscuit barrel brands are on top – with the upshot that biscuit sales are outgrowing those of cake. Samantha Lyster reports
- Analysis & Features
The Green Issue 2011: How green is grocery?
Most big players in grocery don’t shy away from blowing their own trumpets on green issues.
- Analysis & Features
Trading places
Britain’s ‘special’ relationship with the US has never been stronger, at least when it comes to the exchange of food and drink brands across the Atlantic. Samantha Lyster and Nick Hughes report from both sides of the pond on why so many brands are taking the plunge
- Analysis & Features
Food Festivals: The new rock and roll
Food and drink is headlining at a new kind of festival where the music plays second fiddle to grocery brands and celebrity chefs. But how much of an appetite is there for such events, asks Samantha Lyster
- Analysis & Features
Chasing the Dragons
More and more food entrepreneurs are courting the Dragons in the hope of winning financial backing – and even those who leave the Den empty-handed can find it a life-changing experience. Samantha Lyster reports
- News
Experiential marketing: Dramaqueens
If you really want your product to make an entrance, experiential marketing is the way to get attention on the cheap. Samantha Lyster meets the star acts strutting their stuff. It's not the usual location for a fabulous London party, but this summer the rooftop of a Peckham multi-storey car ...