Morrisons is taking a further stab at loyalty promotions in partnership with Italian design house Sambonet’s cutting-edge kitchenware products.
Customers will be given one sticker for every £10 spent. Twenty stickers, equivalent to a spend of £200, entitles shoppers to choose from a selection of 11 items from the premium Sambonet kitchenware range, which includes bread knives, cleavers, knife blocks and bamboo chopping boards.
Those with at least 20 stickers will be offered four products free. A greater choice of heavily discounted products will be available to those who have collected at least 40 stickers.
The promotion started on Monday and will run until 24 May. Products can be redeemed until 7 June or sooner if stocks run out.
Scottish stores have been excluded from the loyalty promotion.