Tuesday 29 September at 5pm
General Mills is mounting its first television advertising campaign in seven years for frozen pastry brand Jus-Rol in a bid to make the most of the frozen category's reviving fortunes. The 30-second ad, which offers up a quick and simple...
Asian vegetable mooli could be the next
star performer in fresh produce, according to vegetable preparation specialist Parripak Foods.
Mooli is a member of the radish family and has a mild peppery taste. As it can grow up to three...
Company: Walkers Product: Sensations Distribution level: 91% Repeat purchase: 48.8% There's little doubt which brand is the rising star among savoury bagged snacks. Walker's 'posh' range Sensations has attained distribution in 91% of...
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