Label Godminster Bellyband Labels on white 2

Champion: Godminster Belly Band Labels  

When Godminster shook up its branding earlier this year, these new belly labels rolled out across its 200g cheese truckles. They reflect Godminster’s new look and feel, which aims to reposition it as a modern, fun, quirky British company for young, discerning cheese fans.

The judges were unanimous in their praise for the design, branding and colours of the labels. As one judge summed it up: “Beautiful, sustainable. Looks good enough to eat.”

Silver Medal

  • Northern Monk Hazy IPA
  • Purity Soft Drinks Firefly Drinks

Bronze Medal

  • Cypressa Range
  • Kraft Heinz Tomato Range

With thanks

NPPA Sponsors


Innovation is alive and well, as the New Product & Packaging Awards show