Bacardi-Martini is maintaining the impetus in the premium packaged spirits market with two extensions to its Metz brand. Still and Black have sailed through consumer trials and went in front of key buyers at the beginning of the summer. The listings have been agreed and the two new versions went on the shelf this week. Both are what they say they are. Black is a black drink with a schnapps base and Still has no fizz and is flavoured with citrus. Both have researched well with the 18 to 24 year old target market and will benefit from the Judderman TV ads for the brand which are running until the end of the year. The two launches will be supported by a sampling campaign in the on-trade and off shelf displays and introductory pricing in the take home market. The off promotion price for the bottles is £1.39. They will also be sold in four packs retailing at £4.99. Bacardi-Martini is putting £4m into getting the two range extensions off the ground. Metz has grown fast since launch and now sell 1.4m cases. It has outstripped the company's two other new products in the category Rigo and V2. Marketing director Maurice Doyle said: "Metz has featured in the top three flavoured alcoholic beverages for the last three years, proving its long-term popularity." {{DRINKS }}