? I've never heard of Fairtrade and I couldn't tell you what it is, to be honest. Fairtrade Fortnight is not something that I have come across before, so if there is a group that promotes it they have never spoken to me about it. They need to do more to publicise it. As far as selling any Fairtrade products go, I couldn't tell you if I sold any or not, and I don't even know what they look like. I don't think I have ever seen a Fairtrade logo on any products that I buy for my business, or when I go shopping for myself, but that's probably because I don't know what I'd be looking for. There isn't any demand for Fairtrade products from our customers so I won't be stocking any products.

We need information London-based retailer

?I know that Fairtrade products are those that have been produced to fair standards and people are given a fair price for them, but I'm not sure many of my customers know this. I haven't heard of Fairtrade Fortnight, which is surprising considering that events are taking place this month. The Fairtrade Foundation obviously needs to do a lot more work to tell small shop owners such as me what the event is all about and what independents can do to get involved. I'm sure the products are more expensive, which wouldn't go down well with most of my customers. We keep our prices as low as possible and if we started selling Fairtrade ranges, people might think we have raised our prices.

More sales expected Cambridgeshire-based retailer

?I think Fairtrade is a good thing and we will try and do our bit to support it, although we have nothing specific planned. It is important that small retailers as well as big supermarkets support Fairtrade because helping farmers in developing countries shouldn't stop with the supermarkets. We will probably be putting all the Fairtrade products we sell in one place and encouraging our customers to buy them. People are more aware about ethical trading so I am expecting to start selling more Fairtrade products. I am impressed by the quality of many of the ranges and I think people will buy them whether they are Fairtrade or not.