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Extreme Drinks is moving into the struggling smoothies sector with an ambient range targeted at the convenience channel. Bigberry Smoothies contain 100% natural fruit, come in three flavours and are packaged in recyclable bottles. They would...
PepsiCo is taking its Tropicana brand into kids drinks for the first time with the launch of Tropicana Go! The company claims the juices, which are 70% fruit juice and 30% water with added vitamin C, are the first mainstream kids...
PepsiCo has achieved a first in the UK soft drinks market with the launch of orange juice containing cholesterol-lowering Benecol under its market-leading brand Tropicana.Tropicana Essentials with Benecol is the first fruit juice product...
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