All The Grocer articles in 12 May 2001 – Page 3
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News
Employment legislation: maternity leave
How do you fit in with Byers' new baby? Government plans to increase statutory maternity leave have highlighted provision across the multiples, which all provide a framework that is more generous than the legal minimum. The changes will extend...
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News
A king for family sharing sector
Lovells has brought out a new toffee product under the Toffee Rex brand name. Available in foil bags pitched at the family sharing's sector, Classic Toffee Rex is a chewy toffee covered in milk chocolate and cocoa powder. (Rsp: £1.09 for a 150g...
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News
Multiples sign new Fitou
A new style of Fitou wine was launched in Asda and Sainsbury this month. Called Les Douze, it is the creation of 12 vineyard owners in the south of France who chose the best of their vines for the wine. The new style Fitou is a blend of Carignan,...
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News
Metz gets a taste of life at the top
The Bacardi-Martini premium packaged spirit Metz has been revamped. The flavours in the schnapps based range have been reformulated and the look of the bottle has been tweaked. The Metz collection features Original, Still and Black....
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News
Mr Kipling wreaks havoc series
"The latest series of ads for Mr Kipling cakes have built cleverly on the veteran catchphrase Exceedingly good' but have brought it up to date. They are quirky and humorous and show the familiar and well-intentioned old gentleman in unfamiliar and...
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News
Madonna mania hits Waitrose
What has happened to The Gazette, the John Lewis Partnership's weekly staff magazine? It is usually packed full of information no doubt useful to its readers, but it's not exactly a racy read. However, the latest issue manages to cover not only...
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News
A liaison with indulgence
Mars Confectionery is further extending its Galaxy brand with a new indulgent countline, Galaxy Liaison. The new bar, which has Galaxy chocolate on the outside and praline in the centre, will be backed by a £3m marketing campaign which kicks off...
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News
Meat marketing: Inertia of loyalty a valuable protection
Inertia, or at least a profound conservatism, is the distinctive characteristic of the core market for carcase meat, as the first of a long succession of MLC promotion and advertising advisers learned decades ago. The chart shows estimated volumes...
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News
Mr Kipling's puffed up for summer
RHM Frozen Foods is hoping to capitalise on Manor Bakeries relaunch of its Mr Kipling brand, by adding two new Summer Slices to its Mr Kipling frozen range. The two fruit flavours strawberry and blackcurrant are made from puff pastry and have...
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News
Management: Taking a lead
Good leadership isn't just about orders. It's about tapping into the values of employees says Ian Lawson It's not enough to be a good manager nowadays. Successful firms with good relationships and motivated staff have leaders at the helm. Leaders...
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