All The Grocer articles in 29 September 2001 – Page 4
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News
Kit Kat featuring Lemmy, Bernard Manning and the Daleks, am
"The creatives behind this ad and the broader campaign have really earned their money. Not only is this a very clever way of getting the message across of take a break, have a Kit Kat', but the characters featured and the humour employed make...
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News
Women's union demands an apology for alarmist survey'
The Women's Food and Farming Union has demanded an apology from Tesco over its shopper survey on farming in Britain in 2001. Chairman Janet Godfrey said some of the questions were ambiguous and could cause concern among shoppers about food safety....
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News
Smirnoff kicks off new ads
Employees' fantasies of cutting their boss down to size are the central theme of the latest Smirnoff ad. The latest in the If Smirnoff made' series goes on air tonight (Saturday) during The Premiership with Des Lynam. It shows what might happen...
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News
a call for action
European farmers were urged to press their governments to implement food safety laws in order to gain consumer confidence. EU commissioner for health and consumer protection David Byrne told them: "You have been too slow and timid in bringing home...
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News
New national account manager for meat specialist Cranswick
Fine food manufacturer Cranswick Country Foods has appointed Alex Webster as national account manager. She joins the meat specialist from Malton Foods where she spent seven years. Webster said: "I am delighted to join Cranswick Country Foods as...
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News
His company is about to double in size and absorb a raft of
The acquisition of a significant slice of the Seagram wine and spirits business will lead to fundamental changes in Pernod Ricard's operations and a major review of the company's strategy has been underway since the deal was announced in January....
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News
Coke and P&G abandon alliance
Coca-Cola and P&G have pulled the plug on their multibillion partnership to hive off brands including Sunny Delight, Pringles and Minute Maid into a standalone enterprise. In a tersely written joint statement, the two parties said they would...
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News
Seeing red over a 9p carrier bag
The price of carrier bags was a sore point with our shoppers this week. Both Kwik Save and Lidl in Cardiff imposed a 3p charge for them and at Kwik Save our shopper was unable to obtain a free bag even for raw chicken. The biggest gripe ...
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News
Bendicks gives Werthers rivals a £5m package to chew over
Confectionery manufacturer Bendicks of Mayfair has revealed it is throwing £5m behind the new toffee extension to its Werther's Original brand. The giant spend includes two 20-second TV commercials for Werther's Original Chewy Toffees, the first of...
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News
The home baking category, worth an estimated £428m for the y
Despite this trend, encouragement can be drawn from the fact that the latest annual decline has slowed from the previous rate 5% fall. Furthermore, certain sectors of the market are displaying strong performances. As has been the case in previous...
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News
Cadbury gives the Thumb's up to £3m and claims the new Finge
Burton's Foods is throwing a multimillion pound marketing and promotion package behind age-old special treat snack Cadbury Fingers. The company, which produces the almost-centenarian biscuit brand under licence from Cadbury, is adding a new...
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News
Uncertain times but 2001 has been best year ever' for Bass
Bass is attempting to break through the clouds of uncertainty that hang over its future by coming out fighting. It has increased marketing budgets, is working on 23 new product development projects and has put in a sales performance well ahead of...
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News
There's no more fat to trim' warns FDF as JS cuts £100m
If Sainsbury's £100m price cuts announced last week are trumped by retaliatory price slashing from the competition, suppliers will not be able to foot the bill, warned the Food and Drink Federation. A spokeswoman said: "If retailers are looking to...
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News
Nescafé is given a £10m pick-me-up
Simon Mowbray Nestlé is to back the relaunch of its flagging Nescafé Original instant coffee brand with a £10m marketing campaign. The massive support means total spending on the revamp could now top £30m. Most of that sum has already been spent...
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