All Adult soft drinks articles – Page 35
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NewsTenzing drink marks first ad campaign with new look
The low-calorie, low-sugar brand has been given a new look “bringing to life the story” of Tenzing
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NewsActiph water to sponsor London & Edinburgh MoonWalks
The new alkaline ionised water brand will supply 80,000 bottles to walkers and volunteers at the events…
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Analysis & FeaturesSeven innovative new seltzer brands shaking up soft drinks
The unsweet sparkling water or “seltzer” category is picking up speed in the UK and there’s a flood of new brands and big players introducing products hoping to catch on to the consumer excitement. Here’s our pick of what’s new in the growing category:
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NewsFever-Tree beats Coca-Cola and Walkers on sales growth
The premium mixers behemoth has added a massive £42m (121.5%) to its value
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NewsFever-Tree to sponsor Queen's tennis tournament
Fever-Tree, founded by Tim Warrilow and Charles Rolls, is to sponsor the Queen’s Club tennis tournament
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NewsSandows unveils sparkling soda made with cold-brew coffee
Both containing cold brew coffee and unrefined golden cane sugar, Citrus and Spice variants will have an rsp of £1.99 (250ml)
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NewsFever-Tree looks to tequila for future growth, says CEO
The brand has also hinted at bourbon and whisky brand partnerships over the coming year…
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NewsFever-Tree adds eight-strong range of low-calorie fructose-sweetened drinks
Eight new diet SKUs replicating each of its flavours will roll out from this month into the big four…
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NewsEnergy drink consumption to be focus of Commons inquiry
A report by the European Food Safety Authority found that 68% of those aged 10 to 18 were consumers of energy drinks
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NewsVitamin Well brings Nocco and Barebells brands to UK
Nocco energy drink and Barebells protein snacks are already available in the UK, but this is the first time Vitamin Well has run its own operation in this country
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NewsCCEP revamps Sprite and adds new zero-sugar flavour
Low and no-sugar products have become a critical focus for CCEP as the sugar tax looms ever closer…
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NewsCawston Press axes added sugar in fizzy drinks overhaul
Four reformulated variants will roll out on 12 March to Sainsbury’s, with calories reduced by an average of 24%
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NewsPepsiCo launches plastic-saving Drinkfinity soft drinks pods in UK
PepsiCo is selling Drinkfinity using a direct-to-consumer model, with pods and bottles available to buy direct through the brand’s website
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NewsFentimans launches posh tonic aimed at 'gin connoisseurs'
The booming mixer brand’s new Connoisseurs Tonic Water rolls out this week and will be backed by a £1.2m marketing push….
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Analysis & FeaturesHas Coke’s new trio got the A to Z of successful NPD?
Coke is pushing hard to diversify its portfolio into on-trend lines. Will Fuze Tea, Honest Coffee and AdeZ prove spot on for the UK?
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NewsThe Soft Drinks Sugar Levy webinar is now live
Our free webinar, #SugarLevyExplained is now ready to watch
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Analysis & FeaturesSoft drinks sugar levy webinar: meet the panellists
Our exclusive webinar on the implications of the soft drinks sugar levy goes live next Tuesday. So who will be joining The Grocer’s editor, Adam Leyland, on our panel of experts?
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NewsFentimans guns for growth with pack refresh and new CEO
The revamp, the brand’s biggest in 23 years, stresses the drinks’ ‘botanical’ credentials
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NewsCoke launches Fuze low-cal premium iced tea in the UK
A £4m marketing push will include in-store sampling targeted at millenials and younger consumers…
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NewsCharles Gibb appointed North America CEO at Fever-Tree
The posh mixer brand has established a New York office, 10 years after it entered the US





