Alcohol <span id="Alcohol"></span> – Page 402
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UNITED NORWEST SUPPLEMENT
THE APPLIANCE OF SCIENCE For marketing man Paul Siviter, formerly of Bulmers, there are two types of marketing guru: those with the creative "pretty picture" juices and those with statistical number crunching talent. He is definitely the latter. ...
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Sial d'Or: UK contenders enter ring
A selection of Britain's most popular grocery products are going head to head with food and drink brands from around the world in the judging for this year's prestigious Sial d'Or competition. Guinness Draught in a bottle, Kit Kat Chunky, Yoplait...
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Marc Xero Merlot not exclusive
Sir; re The Grocer, Drinks, May 6, p74, you mention that Marc Xero Merlot will be available exclusively through Sainsbury. We would like to point out that, while the wine does have a listing with Sainsbury, it is not on an exclusive basis and we...
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Internet - Digital TV: Sainsbury links with Carlton
Sainsbury and Carlton Communications have formed a joint venture covering digital TV and the internet. The supermarket group will provide food and wine knowledge, technical expertise and recipes from its about to be launched website, plus home...
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Mondavi goes it alone to boost market share in UK
Premium Californian wine producer Robert Mondavi is stepping up its marketing activities in the UK and revising its distribution arrangements. The company is pulling out of current distributor Mentzendorff and setting up Robert Mondavi Europe which...
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A bit Chile at Nisa-Today's
Nisa-Today's has launched a new Chilean wine range and is urging independents to make the most of it. Chilean wine sales are growing at 30% a year against a wine market increasing by 6.4%. The country has 5.7% of the UK take home wine market, only...
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Tasting panel: Green Ridge Chardonnay Spring
THE EXPERT Arabella Woodrow Master of Wine and wine buyer for Forth Wine Given this only has 1.2% alcohol it is not a bad drink. It does not taste the same as a full blooded chardonnay but will appeal to its target market. Without the alcohol...
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Drinks: Kingston gets OK to return
All the wines in the UK from Australian producer Kingston Estate were given a clean bill of health this week and the damage to the Australian industry looks to be slight. Wine and Spirit Association director Quentin Rappoport said: "I don't think...
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Houghton additions
Three new varieties are being added to the Houghton range of premium Australian wines. BRL Hardy has also introduced new packaging and labelling to emphasise the quality of the product. Two of the new products, a Chardonnay and Verdelho from the...
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Three Lions back for Euro
Wychwood is bringing back its Three Lions ale in time for Euro 2000. The brand became the biggest selling premium packaged ale during the last week of the World Cup in 1998 and the brewer is hoping to do the same again and has given the beer a new...
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Tasting panel: Smiles Heritage
THE EXPERT Arabella Woodrow Master of Wine and wine buyer for Forth Wine This has a tawny brown colour and has a good head. There are plenty of hoppy raisin fruit aromas and the flavour is dry and malty with hints of some plum and raisin ...
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Distribution clout pledge by internet venture
Logistics specialist Cert is launching its own business to consumer internet wine business. This will be rapidly followed by a similar business to business service and both will be backed by £3m. Group development director Michael Lainas said this...
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Rioja bottle at source ruling blasted
The row about bottling wine at source rather than shipping in bulk has taken another turn. The Rioja producers have won a victory in the European Court of Justice which has ruled that all quality wine in Rioja must be bottled in the region. This...
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Pierre Castel Moroccan wine range seeks listings
A range of Moroccan wines is seeking its first retail listings in the UK. The wines are the fruit of major investment by Pierre Castel who during the 1990s breathed new life into old vineyards in the Moroccan winemaking areas of Boulaouane and...
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Multiples encouraged to take price marked packs for beer
A pricing mechanic which has been used extensively in independents is moving into the multiples. Both Scottish Courage and Whitbread are encouraging the major multiples to introduce the price marked packs which have been a feature of independent...
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Balancing act for Mouton Cadet
Baron Philippe de Rothschild is backing its Mouton Cadet Bordeaux wines with a press campaign which breaks in The Guardian on May 23. This follows its three year radio campaign which carried the L'Art de L'Assemblage message. The press ads have a ...
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Drinks: Stowells hit by Kingston scandal
The Stowells of Chelsea wine range could be one of the hardest hit UK victims of an Australian wine scandal. Two students at Kingston Estate in the Riverland's region of South Australia have alleged that illegal practices were used to make wines....
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Strongbow keeps top banana
Big Breakfast Show presenter Johnny Vaughan is joined by a group of gorillas in the latest advertisement campaign for Strongbow cider. Bulmers is spending £9m on TV ads which will run from now until October. This is the third year of the Johnny...
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Xero plus one
Marc Xero, the Italian Chardonnay in the frosted screw cap bottle now has a red partner. Prompted by the success of the wine International Wine Services is launching a Californian Merlot in the same format. It has also taken the opportunity to...
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Caxton breaks the barrier
Caxton Wines is adding a premium red varietal to the top end of its Jacob's Creek range. The new Cabernet Sauvignon will be the highest priced non sparkler in the range at £5.99. Marketing manager Charles Marshall said the brand's volumes went up...