Alcohol <span id="Alcohol"></span> – Page 404
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Benefits from Bulgarian wine
Bulgarian wine is good for you, according to the results of a research project at Glasgow University. This took 16 red wines from Chile, California, France, Spain and Bulgaria and measured the amount of anti-oxidants they contained. Antioxidants...
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Bat returns to boost spring Bacardi campaign
Bacardi is bringing out its bat again for a spring advertising push behind its leading white spirit. The company is spending £3m on TV and posters. It is bringing back the Boxer ad launched in November and this will run until the middle of next...
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Nun and Tower bring in reds
The hard work put in by the German wine industry to revive its fortunes in the UK is beginning to pay off. The steep declines of the '90s have been arrested. Last year the sector in the UK grew 1% by volume, although its share of the total UK ...
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John Smith's aims high with no nonsense spend
Scottish Courage is pumping £19m into John Smith's Bitter this year in the hope of making it one of the top three beer brands in the UK. The megaspend 60% up on last year's £12m budget includes pack changes for both Extra Smooth and JS Bitter,...
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RETURN FROM CUBA
A lager originally brewed by Bacardi in Cuba is returning to the UK market. Hatuey Beer is now brewed in the US and Puerto Rico and is being imported to the UK by the Cuban Beer Company. The brand has, in the past, been listed by Safeway and ...
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Classic answer to apple lager image
Cider is being sold as cheap lager made from apples according to Merrydown which is launching a new brand to the trade this month. As he unveiled Classic, a 4.7% abv cider made from culinary and dessert apples, sales and marketing director Kevin...
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Renée Elliott
Planet Organic After an initial stint in the wine trade as a writer and then a rep, Elliott was inspired by an organic supermarket in the US and conceived the idea of Planet Organic. She got a feel for shopkeeping as assistant store manager at...
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Michele Vincent
Marketing director Princes Group retail foods division The beer industry gave Vincent a grounding in the fmcg world with Scottish & Newcastle and Allied Breweries (as was), and as trade marketing director of Matthew Brown plc (part of Scottish...
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Fostralia hits a high
Scottish Courage is spending £5m on a six week Foster's promotion running from the beginning of April. Fostralia 2001 is the biggest on pack promotion that has so far supported the brand. The budget has doubled from the similar promotion last...
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Safeway looks east for new wines
In its efforts to provide more points of interest on its wine shelves, Safeway has looked east for its latest collection of new wines. These come from Georgia, the Ukraine and Rumania, which join styles the multiple already stocks from Bulgaria,...
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TASTING PANELS
THE EXPERT Arabella Woodrow Master of Wine and wine buyer for Forth Wines Looks Australian, tastes Australianand is of course Italian. Dark yellow colour with a creamy grapefruit, melon and hazelnut nose. The oak is slightly less subtle than...
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Bass brewery bid by Heineken
Dutch giant Heineken is making the running for the Bass brewing division. It confirmed that it was preparing a bid for the UK's number two beer business, but appeared to discount a bidding war, saying it accepted that other parties may pay a higher...
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Matthew Clark sees red
in the cider market A new national cider brand has been unveiled by Matthew Clark. After tests last year in Tyne Tees it is bringing out Red C in 440ml cans and two litre PETs. This is the first major brand launch in cans in the long ...
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Refreshing washing
Whitbread plans to boost awareness of Heineken with a £3m spring campaign which includes a new TV ad. This will run from the middle of April on ITV, C4, C5 and satellite. The new ad continues the How RefreshingHow Heineken campaign and features...
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Maxxium makes an impact with raft of brand launches
Brand extensions for The Famous Grouse, a mass market cognac from Rémy Martin, and two new Riojas from Faustino have been unveiled by Maxxium UK this week. The global sales and distribution company Maxxium Worldwide, which is a joint venture...
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Spirit of the net
The Organic Spirits Company is planning to launch an internet site for its organic gin Juniper Green. It already has a site up and running for its organic vodka Utkins UK 5. Both brands have been on exclusive distribution with Sainsbury. Managing...
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Mine's a pint, luv
Could this be the beginning of the end for Carling, the UK's leading lager? Crazy as it may sound, news that Bass is considering flogging its brewing division raises questions about the future of some of the country's best loved beer brands. The...
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CORKS POP IN GALLO PROMOTIONS
Ernest & Julio Gallo Winery UK has promoted four members of its sales team to head up the company's four new business units. The team includes three former national account managers. Lloyd Stephens becomes unit manager for the grocery sector...
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Castaway a little longer
A limited offer bigger bottle has been introduced for the wine cooler Castaway. The switch is from 200ml to 275ml and the new bottle will be available in the off-trade for a limited period from March (rsp 99p). The offer will be backed by point of...
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Wholesaler price anger
Wine suppliers stand accused of discriminating against the independent retail sector. Ray Donelan, a former buyer with the Landmark buying group, said prices in small stores were now "wildly" out of line with those in the high street. "Retailer...





