Asda whisky fixture to get a First Drinks facelift

Asda is working with new category adviser First Drinks to overhaul its "massively undertrading" malt whisky fixture, The Grocer can reveal. The new layout is now being introduced across 180 Asda stores to boost sales in the "massively...

 

Already have an account? Sign in here

You’ve used up your article allowance

Sign up to read more stories for free

Register now