| Own label value sales | ||
|---|---|---|
| Value (m) | % change | |
| Branded | 53,995.9 | 1.9 |
| Private label | 60,286.9 | 2.7 |
| The tiers | ||
| Premium tier | 3,953.0 | 5.6 |
| Standard tier | 53,725.5 | 2.5 |
| Economy tier | 2,608.4 | 1.4 |
| The big four | ||
| % change | ||
| Tesco | -0.2 | |
| Asda | 4.4 | |
| Sainsbury's | -1.2 | |
| Morrisons | 1.6 | |
| Source: Kantar, 52 w/e 24 March 2019 | ||