All Babycare articles – Page 7
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Category ReportHow babycare is raising its value game
As prices soar in the baby & toddler aisle, parents are trading down to own label and hunting for deals. What are retailers and brands doing to capitalise?
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NewsPiccolo champions nutritional credentials in brand refresh
It has redeveloped its existing recipes, adding ‘super ingredients’ such as acerola cherry and flaxseed oil
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NewsElla’s Kitchen pledges to make 75% of babyfood pouches recyclable
The brand is working with packaging manufacturers to explore potential solutions for the remaining 25% of its pouches
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NewsMamamade brand rescued from liquidation by the Family Food Co
The Family Food Co has rescued the Mamamade brand out of liquidation in its second deal of the year, as part of ambitions to build a marketplace for healthy meals for kids
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Comment & OpinionWhy the babyfood sector needs guidance to reduce sugar content
The main contributor of sugars in infants aged four to nine months is coming from commercial babyfoods, says Dr Kawther Hashem, campaign lead at Action on Sugar
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NewsMamamade closes doors as cost of living crisis affects trading
DTC plant-based baby food brand Mamamade has ceased trading after losing a battle with soaring costs and lower demand.
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Comment & OpinionBudget: businesses like ours need childcare support and green incentives now
There were two incredibly important announcements in the budget, but they don’t go far enough to encourage growth, says Jamie Keeble, co-founder of Heck
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NewsElla’s Kitchen growth soars as babyfood sector bounces back
Revenues soared 17.9% to £85.8m in the year ended 30 June 2022, according to newly filed accounts.
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NewsElla’s Kitchen pulls Big Kids frozen range after five years
The 14-strong range, which was rich in fruit & veg, made its debut September 2018 via an exclusive tie-up with Tesco
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NewsM&S drops Ella’s Kitchen babyfood in favour of deal with Piccolo
The move comes just under five years after M&S axed its entire range of own-label babyfood, replacing it with Ella’s