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Drinks giant Pernod Ricard UK has expanded the roles of some of its senior management team. The role of Lee James, channel director wines, has been broadened to include all on and off-trade wine sales and marketing. Previously he was in...
Annabelle Kuhn is the new head of marketing for Champagne at Pernod Ricard UK. She was previously head of marketing for wines, where she oversaw the UK launch of the Jacob's Creek partnership with 20th Century Fox for the film Australia, Montana's...
Wines from Burgundy and the Douro Valley as well as Port, Parma Ham and Parmigiano-Reggiano cheese are joining forces for a £6m UK marketing boost. The EU-funded campaign is believed to be the first time food and drink bodies have worked...
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