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Where should brands focus their marketing spend as inflation bites?

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Prices & promotions news

Peter Andre partners with Beyond Meat to share advice on plant-based BBQs

Calls for retailers to pay more for chicken reflected in price increases

Birds Eye partners with Asda to launch £20k ‘Pay Your Bills’ campaign

HFSS promotions ban in chaos after fresh reports of government u-turn

Tesco chairman calls for windfall tax on energy firms to help cost of living crisis

Soaring food prices causing ‘catastrophic’ rise in families unable to afford food

Farmgate milk prices soar – but ‘still not enough’ to offset costs

NPA calls out Tesco over lack of support for pig producers

Asda targets Home Bargains with new price match campaign

Sainsbury’s focusing on value as customers ‘watch every penny’ amid rampant inflation

Rapid grocer Jiffy price-matching Tesco.com on 150 products

Defra to lift mandatory housing measures for poultry as bird flu threat decreases

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