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Retailer promotions help drive down Easter confectionery prices
By James Beeson and Elinor Zuke2026-03-31T13:51:00
In the absence of multibuy offers, retailers are leveraging loyalty and price promotions to keep down the price of Easter treats
The cost of Easter confectionery in supermarkets has fallen year on year on a per kg basis – despite widespread reports of rocketing chocolate prices.
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