Coca-Cola news and analysis – Page 12
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NewsCoca-Cola set to bring boozy seltzer brand Lemon-dou to UK
The soft drinks giant has registered the brand name with the Intellectual Property Office
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NewsMonster adds ‘Nitro’ energy drink to lineup
It’s the latest in a flurry of NPD from the brand since January
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NewsCoca-Cola adds booze bundles to DTC offer
Bottles of Bacardí rum, Bombay Sapphire gin, Martini and a selection of Jack Daniel’s lines are now available
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NewsCCEP’s Simon Harrison joins Princes as chief commercial officer
Harrison, currently CCEP’s VP for commercial development and a 20-year veteran of the company, will join Princes from June
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NewsBrands outgrowing own label for first time in six years
While private label grew in value 7% during the pandemic, branded goods outpaced them at 12%
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RankingsBritain’s Biggest Brands 2021: the top 100
The biggest food and drink brands in the UK, ranked by sales
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NewsCoca-Cola revenues boosted by vaccine rollout and economic reopening
Coca-Cola has posted a 5% rise in first quarter net revenues as its performance improved in key markets where vaccine availability increased and economies are opening up
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Analysis & FeaturesThe Hut Group: how THG cracked DTC
Through acquisitions and investment in tech, THG has become a go-to for brands looking to move into direct selling. What’s its secret?
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NewsCapri-Sun makes debut in squash with functional duo
The squash contains no artificial colours or flavours, no added sugar and is enhanced with vitamins
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NewsCoca-Cola revamps recipe and pack design for ‘evolved’ Zero Sugar SKU
It’s the latest in a number of moves by Coca-Cola to reduce sugar
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NewsCity snapshot: Coca-Cola European Partners sweetens offer for Coke bottler Amatil
Coca-Cola European Partners has sweetened its offer for Asia-Pacific Coke bottle Coca-Cola Amatil to reflect an improvement in global trading conditions. Plus, Kerry Group reveals plans to buy Spanish biotech firm, Jim McCarthy steps down as Wynnstay chairman and Ultimate Products acquires German kitchen electrical brand Petra.
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Comment & OpinionIf Coke can stick to its plastic promises, it can make a real difference
There’s been more than a little scepticism about Coke’s latest green announcement
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Analysis & FeaturesMarketing: How fmcg brands are taking gaming to another level
The increasingly sophisticated world of online gaming and its ever-growing popularity is giving fmcg brands new advertising opportunities. So how are they getting gamers on board?
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NewsCity snapshot: CCEP posts double digit drop in annual sales amid out-of-home slump
UK and European Coke bottler Coca-Cola European Partners has reported an 11% drop in annual sales as its away from home volumes have plunged by more than a quarter
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NewsDrinks suppliers and supermarkets to unite for DRS management company launch
Negotiations have focused on the creation of an independent company to run DRS in Scotland
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NewsMonster Energy adds new drinks to Core, Ultra and Juiced lineup
Monster Energy is kicking off the new year with a trio of new flavours
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NewsCoca-Cola puts inspirational messages on cans as part of ‘Open To Better’ campaign
The push is designed to “inspire people to embrace change and pledge to do things differently in 2021”
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ProfilesHow Coca-Cola, George the Poet and 72andSunny created 2020’s most effective ad campaign
Emiliano Trierveiler of 72andSunny Amsterdam reveals how the agency went about striking a tone just right for the times
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VideosWatch: how lockdown is shaping the soft drinks category
Lockdown has got soft drink sales fizzing nicely, as Brits filled their trolleys with fizzy drinks to use as mixers at home while pubs and restaurants were off-limits
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NewsCoca-Cola launches "strategic" review of its global creative media
It will include a full review of its media, creative planning and buying practices




