Cost of living insight and opinion – Page 8
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Comment & OpinionWhy we need emotional brand strategies for an emotional crisis
Several key strategies will help brands offer positive emotions in the cost of living squeeze, says Leigh Caldwell, founder at Irrational Agency
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Comment & OpinionWhy suppliers must support convenience through tough times
The convenience channel is a valuable one and supporting it now can only bear fruit for the future, says Steph Cullen, head of UK CPG at Circana
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Comment & OpinionBudget fails to alleviate pressure on companies caught in cost of living crossfire
After the chaos unleashed by the mini-budget last November, Jeremy Hunt’s ‘steady as she goes’ budget was not exactly unwelcome – though it left grocery industry participants frustrated that more help isn’t being offered
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Comment & OpinionJamie Oliver keeps it simple – and cheap – in Jamie’s £1 Wonders
He helped us through lockdown, he helped us celebrate afterwards… and he helped Penguin crank out yet another cookbook. Now Jamie Oliver has another cause
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Comment & OpinionWhy supermarket bosses are fuming at latest price accusations
Parents are claiming their food is too expensive in latest research commissioned by the Food Foundation
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Comment & OpinionAre price cuts enough to tempt shoppers away from the discounters?
Retailers and brands cannot differentiate on price alone, says Rachel White, MD UK&I at NIQ
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Comment & OpinionHow Wrap is addressing cost of living in its third Food Waste Action Week
Food Waste Action Week is more important than ever during the cost of living crisis, says Wrap interim CEO Richard Swannell
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Comment & OpinionWith the King invested in food poverty, it’s time to subsidise redistribution
Surely human consumption is a better social, economic and environmental outcome than anaerobic digestion?
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Comment & OpinionFairtrade farmers need the support of UK shoppers as inflation soars
The UK imports 40% of our food so we have a vested interest in a continuous supply of good-quality imports, says Kerrina Thorogood, partnerships director at the Fairtrade Foundation
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Comment & OpinionHow to run a successful campaign when budgets are tight
Now more than ever is the time for brands to invest in maintaining awareness and driving mental availability, says Steph Cullen, head of manufacturing at IRI
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Comment & OpinionHuel case shows ASA is on the lookout for ‘cost-washing’
Claims around cost need to be as specific as those relating to health and environment
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Comment & OpinionWaitrose joins rivals in slashing prices – but for a different reason
The move signals the retailer is taking the cost of living crisis seriously, and acknowledges its customers are feeling the pinch
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Comment & OpinionWhy Aldi has pipped Lidl to the post
Aldi’s management has been preparing for its explosive growth for a long time, says Richard Harrow, UK partner at IPLC
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Comment & OpinionCMA investigation into confusing pricing neglects impact of the discounters
It seems unlikely the CMA’s review will result in significant legal change
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Comment & OpinionIs greedflation really happening in food and drink?
Hundreds of food and drink suppliers are pushing through price hikes, and inevitably, somewhere along the line, some will take advantage
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Comment & OpinionDon’t misunderstand John Allan’s supplier comments: he was bang on script
Allan’s comments about suppliers would seem to reflect the corporate view, says Ian Wright, outgoing co-chair of the Food & Drink Sector Council
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Comment & OpinionWhy 2023 is the year of ‘back to basics’ and collaboration
Our industry will weather 2023 better if we look at what our shoppers tell us through their spending and response to change, says Steph Cullen, head of manufacturing at IRI
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Comment & OpinionFruit & veg shortfall is the product of a vicious cycle
Depleted supply leads to more expensive produce, resulting in reduced purchases from the consumer, and so on
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Comment & OpinionIs there any truth to Tesco chairman John Allan’s inflammatory inflation claims?
Are suppliers really profiteering from inflation?
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Comment & OpinionDiageo’s Don Papa deal signals the long-overdue rum boom could finally be here
Brands like Duppy Share, Libations and Tidal have also achieved success in attracting investment