All articles by Daniel Selwood – Page 90
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NewsSoft drinks brands overtake booze in traditional ad spend
Non-alcoholic brands splashed out a total of £100.1m on TV, print, radio, outdoor and cinema advertising in 2016
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NewsNomads launches dates-based ‘superfood’ snack trio
The NPD is made with the Saudi Arabian sufri date, chosen for its “distinctive” texture
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NewsCadbury prepares £6m Singles Sensations chocolate push
The drive will focus on brands most popular with adults – Twirl, Double Decker, Crunchie, Boost and Wispa
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NewsHeritage revamp of Merrydown brings in wine and low-cal cues
Merrydown’s original 7.5% Vintage Medium Cider has been poured into new 750ml wine-style bottles
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NewsMr Kipling enters nibbles & bites sector with Delectable Delights
The lineup of small cakes and tarts includes Salted Caramel, Dark Chocolate & Raspberry, and Lemon & Ginger variants
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NewsSpeakeasy unveils boozy ice cream trio
The trio is a collaboration with Ableforth’s distillery in Kent
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NewsSainsbury's ramps up snacking offer with 37 new products
The retailer has added 26 branded line and 11 own label following a range review in February
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NewsMars kicks off Sweet Nights In promotion with Google Play
Shoppers can claim money off movie rentals from the online entertainment service
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NewsLapo Civiletti to be first non-family CEO at Ferrero
The ‘highly ranked’ Civiletti will take up the role on 1 September, replacing Giovanni Ferrero
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NewsNoble Foods appoints Louisa Hogarty group HR director
Hogarty is rejoining the business, having been HR director for Gü Puds in 2014
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NewsWalkers to give away £2m in Pay Packet promotion
The on-pack push will offer the chance to win cash amounts equivalent to average salaries
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NewsBritvic adds Robinsons Refresh’d to healthier drinks lineup
NPD comes after healthy options buoyed category in 2016, according to supplier’s new report
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NewsSensodyne taps whitening trend with Pronamel toothpaste variant
The NPD is aimed at the ’one in three’ young adults who exhibit signs of tooth wear
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News'Fluffier' instant mash from US brand Idahoan comes to UK
Instant mash giant Smash faces competition this summer with the UK debut of Idahoan
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NewsFanta Orange reformulated to contain a third less sugar
Coca-Cola European Partners set to pour the soda into a twisted plastic bottle
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NewsHaribo Smurfs range revamped ahead of new movie
A Gargamel shape in sour cherry flavour has been added to create the range’s first sweet and sour variant
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NewsHomepride push offers Emma Bridgewater collectables
The promotion will kick off with a half-pint mug and 8.5-inch Easter plate
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NewsHalewood eyes growth with £50m debt facility
The company’s plans includes adding a “balanced portfolio” of spirit brands
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NewsPepsi Max adds Ginger variant to UK lineup
The launch of the “zingy” cola is to be supported throughout June and July
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NewsBounce adds vegan-friendly energy balls to snacking range
The five-strong lineup includes Coconut Cumin, Beetroot Cashew and Almond Kale variants