All articles by Daniel Selwood – Page 94
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NewsHeinz targets toddlers with Peppa Pig & PAW Patrol snacks
The two biscuit SKUs are Heinz’s first to be aimed at toddlers
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NewsMcCain hosts Emmerdale-themed Village Raffle promo
Ten Mini Countryman cars are up for grabs, as well as Emmerdale set tours and gastro pub dinners
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NewsWalkers kicks off Champions League TV ad campaign
A new ad features football fans gathered in a variety of locations to watch a match
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NewsBear Nibbles turns Alphabites box into bear with redesign
The revamp has clearer focus on the cereal brand’s nutritional credentials
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NewsUp&Go kicks off campaign to promote new look
The ’significant’ spend covers press, OOH, radio, PR and social media
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NewsVita Coco unveils ‘disruptive’ 750ml PET bottle
Pack format to be ’incredibly important’ for the brand’s ‘next evolution’, predicts CEO Giles Brook
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NewsUS nut brand Planters kicks off first UK multimedia campaign
With a £2.5m spend, the push has begun with a 30-second ad featuring an animated Mr Peanut
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NewsPukka Pies relaunches retail range with £8m media push
The brand aims to ramp up its grocery presence with pack redesign and ‘oozier’ fillings
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NewsDoritos unveils Heatburst duo featuring ‘chilli capsules’
The UK-exclusive NPD promises flavour followed by spicy heat
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NewsSteve Challouma becomes Birds Eye marketing director
He has been promoted from category general manager of the Nomad portfolio
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Comment & OpinionKraft Heinz prepares to cash in on ‘the Oprah effect’
What first attracted Kraft Heinz to multimillionaire megastar Oprah Winfrey?
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Events & AwardsThe Grocer 2017 New Product Awards open for entries
Submissions deadline is 24 February across 36 categories
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NewsMcVitie's launches Digestives Thins for younger snackers
Its flagship launch for 2017 was made possible thanks to the purchase of United Biscuits by Yildiz Holding
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NewsStartup Bali makes debut with ‘super fruit’ Mangosteen drink
Launched by Chi’s founders, the startup aims to meet demand for functional beverages
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NewsJacobs Douwe Egberts launches L’OR luxury coffee line
The premium NPD comprises three formats: instant, roast & ground, and Tassimo capsules
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NewsRuth McGrath joins Meridian Foods as senior brand manager
Supplier has also added two more national account managers to its sales team
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NewsMars Petcare unveils Perfect Fit premium dry petfood line
The new range is to be supported by a £3m spend across TV, digital and sampling activity
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NewsWrigley adds Very Berry variant to Starburst portfolio
The NPD comprises a mix of strawberry, raspberry, blueberry and cranberry flavours
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Analysis & FeaturesUnilever sets out game plan to get drastic with plastic
It wants all its plastic to be reusable or recyclable by 2025. But what barriers need to be overcome?
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NewsWalkers launches Champions League pack and promotion
The new 175g bag (rsp: £1.50) will roll out on 23 January…





