All Easter articles – Page 5
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News
Mars and Ferrero unveil new Easter lines for range of brands
Ferrero said it was ‘confident consumers will still want to spend on special occasions’ despite the cost of living crisis
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Webinars
WATCH: How to navigate a new era for seasonal promotions
What do you need to know to win in a new era of seasonal promotions? Watch our webinar on demand to find out more from our expert panel.
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News
Cadbury adds white chocolate Creme Egg for Easter 2023
Shoppers had been ‘speculating and anticipating this new flavour for years – and now, it’s finally here for everybody to enjoy’, said Cadbury
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News
Kinder Easter sales plunge after salmonella scare
Sales of Kinder’s Easter chocolates were down 58.9% over the four weeks to 16 April, compared with the respective Easter period last year
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Comment & Opinion
Asda sprinkles a bit of festive magic on Easter
Asda wins this year’s battle of the Easter ads
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Grocer 33
Sainsbury’s first win in two years on Easter shop
After running Asda close last time, Sainsbury’s was comfortably ahead this week
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News
Ferrero expands Kinder recall over possible salmonella link as Easter looms
The confectioner first recalled a selection of Kinder Surprise SKUs on 2 April
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News
Whole Foods Market launches online delivery service for Easter
The online store has launched with around 80 seasonal products
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News
Iceland launching giant Cadbury Creme Egg dessert for Easter
It features chocolate sponge, white chocolate mousse and Creme Egg fondant inside a milk chocolate shell
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News
Aldi makes own-label Easter egg range plastic-free
New boxes eliminate the need for inner plastic packaging by using cardboard to support the egg instead
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Range Preview
Hot cross burger buns and caramel carrots: Waitrose Easter range preview 2022
Blonde chocolate has established itself as the trend of Easter 2022 among the retailers’ own-label ranges
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Analysis & Features
All the chocolate egg innovations for Easter 2022
From Ostrich Eggs to protein chocolate, here are the new seasonal innovations to hunt out in stores this Easter
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Range Preview
Choc-carrot houmous and tiramisu eggs: Sainsbury’s Easter range preview
All of Sainsbury’s own brand Easter eggs are now plastic-free, removing 4.6 tonnes of plastic from its range
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Category Report
Easter unleashed: Easter & spring category report 2022
After two years of Covid restrictions and muted celebrations, the Easter bunny looks set to run free. What does that mean for sales?
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Range Preview
Hot cross bun chocolate and Daim eggs: Cadbury Easter range 2022
Mondelez is bulking up its Easter range with new offerings from Dairy Milk, Twirl and Daim, to name but a few
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Comment & Opinion
Aldi’s ad gives Easter a Latin twist
It’s unusual to see Easter given a Latin twist, but Aldi has done just that
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Comment & Opinion
Easter sales ‘close to normal’? They could actually be better than that
There have already been signs of shoppers “making a special, even symbolic, effort” for Easter
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Analysis & Features
10 ultra-indulgent, luxury treats launching for Easter 2021
From designer cakes to golden mini eggs, here are this year’s poshest Easter launches
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News
Morrisons to donate 100,000 Easter eggs to vulnerable people
Morrisons Community Champions will work with local food banks, schools and community groups
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Range Preview
Range preview: Ocado Easter 2021
Thanks to the pandemic, this year more than ever it’s looking like shoppers’ Easter baskets will be filled online. Here our pick of what Ocado will be stocking for Easter