Champion: This is Super Superfood, Super Block
A high-protein, plant-based block made from fava bean protein, seeds (pumpkin, flaxseed, hemp hearts and chia seeds) and vegetables (shiitake mushrooms and spinach), the Super Block from This reflects growing demand for protein alternatives with a more natural ingredients list.
Quite simply, a “brilliant product that’s bang on consumer trends, as people look to limit UPFs and eat whole plant foods instead”. Our judges also praised its “absolutely delicious” taste and texture – in a format that makes the product “super versatile” too. Crucially, the packaging also did a great job of educating shoppers on what the product was and how to use it.
Register your interest for the New Product & Packaging Awards 2026
Gold
- This is Super Superfood, Super Block
- Kitchen Joy Vegetable Pad Thai
Silver
- Squeaky Bean Crispy Bacon Style Strips
- Squeaky Bean Red Pepper & Tomato Tofu Slices
Bronze
- Boursin Plant Based
- Squeaky Bean Spinach & Basil Tofu Slices
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