All Fresh produce articles – Page 211
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Coca-Cola fights back with lemon variant for Diet Coke
Mary Carmichael Coca-Cola is aiming to add fizz to the UK cola drinks sector with the launch of a lemon-flavoured variant of Diet Coke in June. The soft drinks giant hopes new Diet Coke with Lemon will boost the sector, which has been under...
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The fruit juice/juice drinks market is worth nearly £844m (5
Pure fruit juice is the largest sector in this market with a 55% share, which is growing at a faster rate than juice drinks in both value and volume. The greatest growth has come from one-shot juice/juice drinks, which have increased by 18.3% in...
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Poor weather has slowed the harvesting of Mediterranean new
It has forecast total annual imports (August-July) at 213,000 tonnes by the BPC, 6% up on last year. However, the figures do not tell the whole story, for the UK's imported new potato market is relatively inflexible and more so when the English...
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LIMONESCO GUARANTEE
Consumers are to be offered a full refund on Italian sparkling lemon drink Limonesco whether they like it or not! The brand has been repackaged and the new look bottle goes into the trade in mid-April. Featuring a neck collar promotion called the...
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n Convenience food producer Suntrax Corporation of Kingst
n For over two generations, one of the oldest labels in Jamaica, Roberts, has been represented in the UK by Evans, Gray and Hood, part of the Kimpton's Group. The firm's wide portfolio ranges from ackees to guava jelly and tropical fruit punch...
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Drink away with Falstaff
Thatchers is adding to its range of single variety ciders with the introduction of Falstaff and Redstreak. Falstaff apples are grown by the Somerset cider specialist in its own orchards. The cider will be listed exclusively by Waitrose from...
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The launch of Winders in January last year signalled Kellogg
The long, flat, rolled-up strips of fruit-based confectionery were aimed squarely at six to 12-year-olds and were backed by a £6m launchpad including TV and magazine ads. The backing paper featured comic strip cartoons starring brand characters the...
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Innocence at large in juices
Smoothie specialist Innocent Drinks launched its first range of fruit juices. Three products will be available from May in apple, blackcurrant and elderflower, orange, mango and lime, and pink grapefruit, pineapple and lime flavours. Innocent's...
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PASTA SALAD DAYS AT GINSTERS
Ginsters launched a series of pasta salads. The three new products are based on its top selling sandwich flavours, chargrilled chicken and bacon, double cheese and onion and prawn. Commercial manager Alistair Simons said: "We wanted to extend our...
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The big brands have rushed out a host of new barbecue accomp
Heinz Condiment Sauces Rsp: £1.09 for 180ml A range of four contemporary table sauces in garlic, sundried tomato, Mediterranean olive and exotic flavours designed to encourage consumers to experiment with new tastes, which have also found a...
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Jersey Royal to get facelift
Jersey new potatoes are set for a facelift this season. The Jersey Potato Export Marketing Board (JPEMB) has officially taken over from the island's States Department of Agriculture and Fisheries and is making the relaunch of the crop a priority....
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Ice try with first Lipton ad support
Unilever Bestfoods is backing the relaunch of its Lipton Ice Tea with £5m, including the brand's first ad support. The tea now in glass bottles will be rolled out in the summer. Lemon and Peach flavours join Original following successful trials...
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Britvic takes J20 home
Britvic is extending its premium juice drink J2O into the take home channel next month. The company described on-trade sales of the brand as "phenomenal" and claimed it was the channel's fastest growing fruit-based soft drink last year, rising by...
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Tropicana singles out Smoothies
Tropicana is extending its fruit juice brand into another new arena with the launch of three single serve dairy-based Smoothies in May. Building on the company's alliance with yogurt giant Müller, the bottles will also carry the Müller logo. The...
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ProViva presses home probiotic lines
ProViva is aiming to put some extra life into its probiotic fruit juice range with a new £1m marketing campaign. Breaking next month, consumer press adverts will go into a number of selected titles including OK Magazine, Good Housekeeping,...
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Tesco has set up its own travel company, Tesco Freetime, to
The FSA has repeated its warning that children should not eat mini cup fruit jelly products that contain Konjac because of the risk of choking on the sweets. Scottish & Newcastle has taken a 46% stake in Greek brewing company Mythos, the number two...
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I must confess I was a bit reluctant to try this new avocado
For a start, I'm not particularly fond of the exotic green fruit. And secondly, as a proud Spaniard I didn't want to turn my back on the real love of my life olive oil. The big fear going through my head was: "What if I like it?" ...
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another partner for tarrango
Australian winemaker Brown Brothers has increased the off-trade distribution for its varietal Tarrango with a listing in Budgens. The grape is produced exclusively by the company and its stockists include the Co-operative Group, Tesco, Sainsbury...