All Fresh produce articles – Page 207
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News
deciduous fruit
Trial tasting in foyers adds new dimension to marketing Chile goes to the cinema at new season's launch Chilean deciduous fruit is being given a higher consumer profile through promotion in 1,400 cinemas in a six-week burst starting next...
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Seeds of Change
Breakfast Flakes Rsp: £1.49 for 250g Another organic variant from Seeds of Change, this time made from clusters of oats and crisped rice with maize and wheat flakes, raisins and red apple pieces. September was its best month, recording sales of...
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Fanta does a fruit twist
Coca-Cola is extending its Fanta brand with a new flavour Fruit Twist. The peach, passionfruit and orange-flavoured pop hits shelves this month and follows the launch of Fanta Icy Lemon almost exactly a year to the day. The soft drinks giant...
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The Greenery buys Minnaar
The Greenery, the Netherland's largest marketing organisation, has acquired Dutch distributor Minnaar. Integration will be complete by the start of the salad season. Minnaar, with e180m turnover, will move from its site in De Leir to Maasland,...
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Fair Trade chocolate bar Dubble, proceeds of which go to Com
Instant mash potato brand Smash is about to launch its latest on-pack offer a Laughing Martian Mug. The mug, available for two tokens and £3.50, has a picture of the Martians from the famous TV ads and a light sensor mechanism in the base which...
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Archers' berry is designed to bear fruit for its pps range
Guinness UDV is adding a Raspberry variant to its Archers Aqua portfolio, bringing the premium packaged spirit range to five. GUDV believes it has a hit on its hands as its consumer trials indicate that 64% of its key female drinkers would buy the...
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Generic association out to win consumer appeal
Seven major UK importers, several with direct producer links, have formed the Mango Association with an initial three year brief to raise awareness among retailers and consumers. Among their ranks are Agrexco UK, Janic, Minor Wear and Willis,...
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In our stores, canned food is shrinking all the time. The ma
Canned vegetables, in particular, are disappearing fast because consumers prefer fresh, chilled or frozen. And, of course some vegetables, like carrots, don't migrate to the can very well. They are over processed. The only growth in vegetables is...
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Whitworths' special FX
Dried fruit specialist Whitworths is expanding its fruit snacks portfolio with a range of FX fruit energy bars. On shelf next Saturday (February 1), the new range consists of high fibre, almost fat-free pure fruit bars with no added sugar in three...
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Going into the supermarket to choose a fruit juice has never
The packaging is great the bright vibrant colours and strong fruit images would defiantly stand out on the shelf. Some of the fruits sounded strange banana and kiwi were unexpected and some of the colours were a bit alarming , but they work....
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Longer life with coating
UK supermarkets are testing a new edible coating manufactured in the United States called Natureseal which extends the life and presentation of freshly cut produce. Products including apple and pear slices pioneered by Mantrose Haeuser will be on...
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Manufacturers achieved their goal in 2001, edging the sweet
The catalyst for growth has been classy premium jams and marmalades containing more fruit and less pectin, and healthy, reduced sugar preserves. These lines have made headway in the battle for the breakfast table, commanding a higher price and...
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Top 10 sweet spread
brands (by value) 1. Robertson's Golden Shred fine marmalade 2. Robertson's standard jam 3. Hartley's standard jam 4. Bonne Maman extra fruit jam 5. Streamline reduced sugar jam ...
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Marketing - Fresh produce
Direct delivery launched Direct delivery of potatoes by post has been launched by Cheshire prepacker Jepson Potatoes from its packhouse in Holmes Chapel. Consumers are being offered a 10kg carton of white or red eye varieties delivered by ANC…
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A World full of new exotics
Mango sales disappoint Mango sales have been disappointing this year. This is due to the influx of alternative cheap tropical fruit such as pineapple and sudden surges in the supply of traditional deciduous such as grapes and melons, according to trade sources. In many cases, prices have not covered costs
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Cirio to turn saucy in spring
Cirio Del Monte is spending £4m on introducing its Cirio pasta sauces range to the UK. The Italian food company, which acquired fruit juice specialist Del Monte last year, claimed the six tomato based sauces and green pesto offered a "genuine,...
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ENGLISH soft fruit
New raspberry this season A new variety of late autumn raspberry bred by Dr Derek Jennings, called Joan Irene and grown under cover, will be commercially picked for the first time on Mockbeggar Farm, Kent, later this season. Growers and AFI sales...