Dedicated low & no alcohol brewery Nirvana has secured £500k to maintain trading momentum as the London-based business enjoys its most successful year to date.

The raise, from a small group of private investors, takes its funding total to just more than £750k for 2023.

The brewery plans to put the money to work developing key markets overseas, backing NPD and boosting marketing to support its growing number of retail stockists across the UK.

Becky Kean – who founded Nirvana in 2016 – said: “We were ahead of the no & low curve when we started and now we’re riding the wave that’s come along.

“People aren’t just switching to no & lows occasionally – or exclusively for Dry January – they’re genuinely embracing them. This fundraise is adding further impetus to nine months of impressive growth.”

Nirvana’s six-strong range is available from cash & carries and wholesalers, including Bibendum, C&C, HB Clark, HT Drinks, Inn Express, LWC and Nectar Drinks.

It claims to be the UK’s first dedicated low-alcohol producer to have its own brewery, which it uses for both production and innovation of new recipes.