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All Hot beverages articles – Page 60
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Sunny D for sale
Procter & Gamble is seeking a buyer for its Sunny D and Punica juice drink brands in order to focus on its snacks and coffee businesses. The company said it would consider sale or alternative offers for the two businesses as a group or as...
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Breaking down the ice barrier
Unilever Bestfoods is backing its Lipton Ice Tea brand with £6m of marketing activity, led by a new TV and cinema ad. Building on last year's Don't knock it until you've tried it' theme, the new execution is aimed at 18 to 30-year-olds. It...
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A ROUND-UP OF THE HOTTEST RECENT ACTION IN FMCG
TEA WARS BOIL
n More than £22m is being poured into the tea category’s marketing cup by rival tea brands PG Tips and Tetley.
n PG Tips owner Unilever Bestfoods is also bringing out Freeflow bags, made from a natural fibre and said to… -
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A ROUND-UP OF THE HOTTEST RECENT ACTION IN FMCG
IN GOOD HEART Tetley has pledged to continue promoting tea's health benefits, despite rulings from advertising watchdogs that its latest campaign was "misleading". Complaints centred on a claim that tea's antioxidants could help to keep the...
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Tea brands battle comes to a £20m boil
Simon Mowbray Britain's £1bn hot beverages market looks set for one of grocery's biggest brand battles of the year. More than £20m is to be poured into new rounds of backing for the nation's two biggest tea brands PG Tips and Tetley with...
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Nestlé close coffee plant in Latin America
Nestlé is to end its instant coffee production in El Salvador and blamed high running costs and outdated machinery for the closure of the plant.Nestlé said it would continue to sell instant coffee in El Salvador, and buy bags of beans from...
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ABF profits from acquisitions
Associated British Foods, the maker of Kingsmill bread and Twinings tea, said profit at the group had been boosted by its acquisition of Mazola corn oil and malt drink Ovaltine. For the year to September 13, ABF posted a 9% rise in pre-tax...
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Sainsbury drives on with instore eating
Sainsbury is developing its instore eating offer with the roll out of Starbucks concessions and a Comfortable Café concept. It plans to open Starbucks coffee concessions at 20 more stores after its initial introduction into 30 stores. And...
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Double Diamond delisted
Carlsberg-Tetley has delisted Double Diamond ale in the off-trade in order to focus on its key brands.The bottled beer, which will still be sold in pubs, was launched last year but has failed to take off.The brewer behind the...
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Coors Light premature'
Rosie Davenport Retailers have expressed surprise at plans by Coors Brewers for a nationwide launch of Coors Light. Details of Coors' aspirations for the 4.5% abv beer come nearly four years after Carlsberg-Tetley and Ubevco which...
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Fuller to grow Twinings gifts
Speciality tea company Twinings has named Kerry Fuller new product manager to oversee the growth of its exclusive gift range of products. Fuller will be responsible for driving sales through marketing and promotions for the existing gift range...
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Rappor helicopter alert
Simon Mowbray Kenco Rappor is to be given a £5m round of backing, including a promotion like something out of a Bond movie. Two million special jars of the instant coffee brand will go out to the trade early next month, of which five will...
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The smooth movers
Carlsberg-Tetley has unveiled a £750,000 press and poster advertising campaign to coincide with the start of the Six Nations and Tetley's Rugby Super League season. The campaign is part of the brand's Year of Sport programme, and features two...
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Gist goes further for Carlsberg-Tetley
Logistics provider Gist has expanded its contract with Carlsberg-Tetley to deliver to major supermarkets as well as to the brewer’s retail depot network for onward delivery to on-trade customers.The £100m deal over five years will include...
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ABF sells glass unit
Associated British Foods has sold its Allied Glass Containers business to management for an undisclosed sum. ABF whose brands include Twinings tea and Ovaltine milk drink, said the business had sales of £58m and net assets of £42m as of...
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Tia Maria mixes it
Allied Domecq is to ramp up its marketing for coffee liqueur brand Tia Maria over the festive season in an advertising campaign targeting 18 to 34-year-old women through female consumer magazines.The drinks giant said it hoped the media...
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Booker adds new coffee range
Booker Cash and Carry has launched a new and improved blend of coffee under its own Happy Shopper brand.The new Happy Shopper Coffee range is made from Colombian Arabica Coffees, plus others from Central and South America, “to appeal to the...