All Hot beverages articles – Page 60
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Campaign trail: Nescafé Half Caff
Nescafé Half Caff Manufacturer: Nestlé Brand: Nescafé Budget: part of a £6m spend British actor Tom Conti is the star of a new television ad for newly launched Nescafé Half Caff. The execution shows Conti announcing the national...
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Tea Council champions 4-a-day
Tea drinkers are to be encouraged to drink four cups a day as part of a new £1.5m campaign by the Tea Council to stop consumers switching to soft drinks.On average, Brits drink three cups a day, but the Tea Council is bidding to add one extra...
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Kraft turns the heat on Senseo
Kraft has upped the ante in the hot beverages market by launching a new in-home hot drinks system to take on Douwe Egberts’ Senseo coffee machine.Developed in partnership with electrical specialist Braun, the Tassimo machine, which goes on sale...
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The Saturday Essay
>>competition does not interfere with ethical collaboration. Katy Tubb, Chair of the Ethical Tea PartnershipTea is experiencing one of its most competitive periods in UK grocery. Brands are battling ferociously in terms of brand...
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Boaters Coffee buy for Graves
Specialist snacks retailer Julian Graves has bought Boaters Coffee Company for an undisclosed sum.Nick Shutts, MD of Julian Graves, said: “The acquisition presents lots of opportunities. We plan to open the first Boaters-branded coffee shop in...
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Tea towel and mince pie sales start festive season
Tea towel sales are booming this month as parents use them for headdresses for their kids’ Nativity plays, according to Sainsbury supermarket. The retailer has had to order extra supplies to fuel this demand during the festive season, which...
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Campaign trail
OptionsManufacturer TwiningsBrand OptionsBudget part of a £2m spendOptions is back on air with a new TV ad based around female fantasies.The creative features a woman who chooses a cup of the low calorie hot chocolate...
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Kenco Really adds style
Kraft Foods has revamped its Kenco freeze dried instant coffee brands with a new gold design to give it a more upmarket image. The new design has a gold swirl to emphasise the effects that the coffee’s aroma has and, hopes Kraft, to improve the...
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Italian song of the earth
Italian coffee specialist Lavazza has become the third major company within six months to launch a branded coffee certified by the international conservation organisation Rainforest Alliance.Lavazza’s 100% Arabica coffee is called Tierra...
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It’s always tea time
There’s a marketing drive going on at Twinings, as Siân Harrington discoversTea is in Stephen Twining’s blood. “I can’t get up without a cup of tea,” he declares, reeling off a list of flavours he would typically drink during a day....
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Instant coffee sales down 2%
Sales of instant coffee are down by 2% on last year while sales of standard teabags are static, as younger consumers turn to soft drinks and a wider choice of hot beverages. Other factors contributing to this decline is that people are...
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Ty Nant gets ready for tea
Bottled water specialist Ty Nant has forged a new partnership with a Taiwanese tea producer.The Welsh company is to use its distribution network to launch a range of ready-to-drink teas under the Lao Tsu Say banner.The range, which has so...
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Working week
>>shs sales director Peter ButlerSHS does sales and marketing for many of the brand leaders in the grocery market, including WKD, Douwe Egberts, Durex, Finish and Shloer.As sales director, Peter Butler is responsible for...
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Somerfield joins Tchibo to expand non-food
Somerfield is significantly expanding the space it devotes to non-food following a deal with German coffee maker and non-food supplier Tchibo to roll out dedicated displays in 100 stores.The Tchibo concept, piloted at selected stores for six...
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Tesco’s take-out challenge
Tesco is targeting the high street coffee bar market with a major roll-out of Coffee Nation’s self-service gourmet coffee units.The concessions have already been installed in 30 Tesco Express stores and the multiple aims to roll them out to 150...
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Taking the café culture home
Nestlé has ordered a £5m relaunch of its Nescafé branded Café Style range of coffees.The company has reformulated the £1.99 offerings – which include three types of Cappuccino, a Mocha and a Latte – to make them more frothy than before.New...
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Thai cuisine fires up Blue Dragon
Oriental food specialist Blue Dragon has added two new varieties, Green Tea Rice Noodles and Fine Brown Rice Noodles, to its noodles range. Green Tea Rice Noodles, flavoured with green tea, has been designed to add colour and interest to...
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Premier float was a success
Premier Foods sold more shares than is planned following its flotation.The maker of Branston Pickle and Typhoo Tea has been valued at £540m after it sold £350m of shares yesterday.The strong interest from investors came after the company...
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Kenco flags up a sustainable line
Kraft Foods has become the latest coffee manufacturer to promote its ethical credentials with a new sustainable coffee under the Kenco brand.Kenco Sustainable Development, which is adorned with the logo of the international conservation...





