Hovis launches range of part-baked breads

Hovis is to inject some much-needed excitement into the part-baked bread market with a range of rolls and bloomer loaves.The UK's second-biggest bread brand claimed part-baked was dominated by "anaemic-looking baguettes" and that it...

Subscribe to comprehensive insights on your industry to give you a competitive edge

Not a Subscriber? 

Subscribe to The Grocer Platinum for instant access

Already a subscriber? Login here